Mise Label

Mise is all about 'living in,' transitioning between the beach and beyond'. Communicating and reflecting this authentic lifestyle in an online digital realm required many steps to engage the right audience. Through Website Design and Development I aimed to provide a seamless shopping experience that compliments the soft brand language and highlights the swimwear form. Through custom backend coding on Shopify I designed many unique interactive elements that not only support product browsing experiences but also engage beyond competitors.